About Us

We are a hotel consultancy firm and asset management company and more than 100 successful projects on four continents that attest to our professionalism. We specialize in the segmentation, conceptualization, and rebranding of hotels, revenue management strategies, as well as hotel asset transactions.



The portfolio of services of the hotel factory is divided into the following areas:

Success Stories

The Hotel Factory has vast national and international experience:

National and International Experience

International Experience the hotel factory

Portfolio of projects


"the hotel factory is a company specialized in hotels. What the hotel factory knows exactly, is about hotels, concept, types of hotels, types of service. We, as a hotel company, what we need is the expertise of a company that understands us and that knows about our nearest world."


Gabriel Llobera

Director General de Garden Hoteles

"For a family business like ours, it has been very important to have the help of the hotel factory. They are the ones who are constantly on the market, they are the ones who are daily seeing different hotels, different points of view, nationally and internationally. That global vision can only be provided by the hotel factory. "


Luis Borho

Director General de Oliva Nova Beach & Golf Resort

"In my opinion, the hotel factory is a great partner to develop conceptualization, segmentation or product specialization projects. I believe that they have the know-how, the will and the seniority to do some projects that really add value to clients as, for example, Barceló Hotel Group"


Sara Ramis

Responsable de Marketing de Barceló Hotel Group

Assets for Sale

 We have other assets for sale that for confidentiality reasons can’t be published in this section. Contact us to tell us your preferences for investment, renting, or management, at transaction@thehotelfactory.com

Read disclaimer


Contact Us

In accordance with the provisions of the current legislation on protection of personal data, we inform you that your data will be incorporated into the treatment system owned by The hotel factory SLU with CIF B01605948 and registered office at The hotel factory SLU, Avda Osa Mayor 205 28023 Madrid in order to attend to your queries and send you commercial communications that may be of interest. In compliance with current regulations, The hotel factory SLU informs that the data will be retained for the period strictly necessary to comply with the above precepts.

As long as you do not communicate otherwise, we will understand that your data has not been modified, that you agree to notify us of any variation and that we have your consent to use them for the aforementioned purposes. The hotel factory SLU informs that it will proceed to treat the data in a lawful, loyal, transparent, appropriate, pertinent, limited, accurate and up-to-date manner. That is why The hotel factory SLU agrees to take all reasonable measures to be abolished or rectify without delay when they are inaccurate. The rights of access, rectification, limitation of treatment, suppression, portability and opposition to the processing of your personal data as well as the information of the Consent to the treatment thereof, directing your request to the postal address indicated above or to the email b.bordoy@thehotelfactory.com. Likewise, and in accordance with the provisions of law 34/2002, of 11 July, on services of the Information society and electronic commerce, in its article 21, we also request your express consent to send you publicity of our products or Promotions that we consider may be of interest to you, by email or by any other equivalent electronic means of communication.

I have read and agree to receive advertising or promotional information from The hotel factory SLU.I have read and do not accept to receive advertising or promotional information from The hotel factory SLU.

We inform you that at any time you may revoke the consent given to the reception of commercial communications by sending an e-mail to the e-mail address: b.bordoy@thehotelfactory.com. You may contact the competent supervisory authority to submit the claim you deem appropriate.


C\Gran Vía 59, 8º Izq 28013 Madrid
+34 910 526 431
+34 639 613 321